Losing It — dbarrington

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︎Client – Audio Obscura
︎Role – Animation

Animated film for electronic musician Neil Stringfellow aka Audio Obscura from his latest album.

An open brief to produce a film based on the track ‘Losing It’ which features an emotional narration from environmental campaigner, journalist and author George Monbiot.

One of the most difficult projects I’ve tackled. The track talks about George’s personal struggle to get across the need for action on the climate crisis on national TV, and through the mass-media in general.

Such a highly charged and important message, deserves to be given some weight, which made it tricky to approach. So after cycling through too many alternatives – shoot new footage, but what sort of footage would be appropriate? Or use screencaptures of George’s experiences on TV? I decided that these options would be too superfluous, and that the text and music were the most important elements.

So I choose to work on animating the type and pairing that with a custom built generative TV-like static. I used After Effects to both blend the two together, and let the layers and colours react, which both becomes more intense as the narration progresses, and using strong colour to try to go from anger to melancholy.